Adriana Munao

The CrushIt Column Volume 5: What’s New in September at Helium 10

The fifth issue of The CrushIt Column has just been released. Remember this is your dedicated affiliate newsletter to give you the inside scoop on everything Helium 10 and CrushIt related.

Events in September

Helium 10 Tool Highlight

Measure your profitability at a glance

Get ready for a Helium 10 tool that is here to make sure YOU stay profitable. Profits take data points across your Amazon and Walmart Marketplace business to determine your overall profitability. By taking the positive and negative data, you can get real and accurate financial information across your product listings. 

When you use Profits, you can view your gross revenue from your sales as well as your net profit based on estimated costs. You can filter your net profit by custom ranges of time such as weekly, monthly, and yearly but you can also view net profit for today, yesterday, and the last 7 days. To expand on the data pulled from your gross revenue and net profit, Profits has a performance matrix that adds analytics from the last 30 days, month-to-date, and year-to-date. Additional factors included in the performance matrix are estimated profits, orders, units sold, ROI, profit margins, promotions, refunds, and your ASIN or Product ID count.

Keeping on top of trends is a key factor in ensuring your listings stay relevant and profitable. Using data from yesterday and the day before, Profits can see which products have increased and decreased in revenue. Having clear data points on which products are making you money and which products are losing you money can help you make effective decisions for your business. 

Profits recently got an update and along with it came a new feature, inventory management. This feature works to ensure you never run out of stock again! Dynamic forecasts for all of your SKUs as well as restock suggestions work together to tell you when and how much you should order each of your products. Keeping track of your fulfilled by Amazon products is also easier with the Inventory Heat Maps tool. With this tool, you can track inventory and locations of your inventory warehouses that carry your different products. 

If you are looking to introduce your audience to a new way to keep track of your profitability and inventory, then schedule a call with one of our Helium 10 Brand Evangelists. They can help you make a video to share with your audience and promote tools like Profits! To book a call reach out to your affiliate manager and to learn more about Profits, visit the information page here.

Noteworthy News

TikTok is stepping up their eCommerce game

Social media has been edging its way into eCommerce for years now with almost every platform attempting to integrate in-app shopping in its own way. These apps recognize that there is more money to be made than just simple ads. Businesses and influencers can promote and sell products directly to their audience through social media platforms and TikTok is expanding its in-app shopping experience to elevate your ability to sell. Content creators and business owners alike have found high engagement and conversions with TikTok as it is one of the fastest-growing social media platforms. As TikTok grows, they recognize that they need to expand its opportunities for eCommerce in-app.

TikTok adds an “Order Center” button to your profile page

TikTok will be slowly releasing a new feature called “Order Center”. This Order Center will appear on a user's profile next to their “edit profile” button. It will then take them to a dedicated display that will show products they have viewed, saved, or might be interested in all within the app. This expansion into a more dedicated space for eCommerce products could lead to a bigger opportunity for eCommerce businesses to broaden their reach to new customers.

Reaching into the eCommerce space isn’t anything new for TikTok. In the Chinese version of the app called Douyin, a majority of the revenue generated is from their in-app eCommerce integrations. Douyin did this by creating a shopping app called Douyin Box that is said to compete with eCommerce giants like Alibaba. This paves the way for new monetization for creators on the app and a more integrated way to sell products on social media. With the huge success of Douyin, it is no wonder that TikTok wants to try to implement those same ideas in the U.S. The question is, can these ideas work on TikTok?

Is China's Hottest Video App, Douyin, the New WeChat for Luxury? | Jing  Daily

With TikTok’s unique algorithm and ability to reach new audiences with the use of hashtags and popular sounds, you can promote your product and brand without the cost of PPC. But what TikTok has failed to do is make it easier for creators to earn money through the app. The Creator Fund, an official fund created by the app to reward creators for making content, is inconsistent and low paying. There are also no in-stream ads, unlike on YouTube. Due to these downfalls, TikTok risks losing the creators they have accumulated back to YouTube if they can’t bridge the gap between the money they can make on YouTube versus what they can make on TikTok. 

So what does an expanded eCommerce space on a short-form video app mean for sellers like yourself? It means new space for marketing, building brand awareness, and reaching your new and current customers in a different way. TikTok is becoming a huge part of social media influencing and content creation. When these new eCommerce features get implemented, it could also mean a new place for you to make money. Anytime social media and eCommerce collide, Amazon and Walmart Marketplace sellers benefit. When the “Order Center” feature starts making its way to more profiles on the app, it would be a new opportunity to promote products and services that you offer on the app. Rather than going through links that take users outside of the app, viewers would be able to see products being offered by people they follow and videos they like just by going to their profile.

Companies and brands have been using social media to promote their products before these apps even started creating dedicated spaces for eCommerce. The fact that these social media platforms are creating spaces specifically for eCommerce means they are seeing the huge potential for revenue. If you are one of many affiliates on TikTok, it might be time to step up your “TikToking” skills because it might be the way you reach a million followers or have a product or service of yours go viral! We are in the era of social media, and these apps know it.

New Landing Pages

Below are some new landing pages available to you! Check out the links below to see what our team has created for you. If you are interested in getting a custom link to any of these landing pages, please reach out to your dedicated affiliate manager.

Current Summer Deals
New Diamond Offer
New Platinum Offer

Affiliate Tip of the Month

8 Essential Steps for Hiring a Virtual Assistant

As an entrepreneur, it can be hard letting go of aspects of your business. However, holding on to mundane tasks could be holding you back. Hiring a virtual assistant is imperative to free yourself up to focus on growth. 

1. Determine what to outsource 

Write a list of all of your tasks assigning them to 1 of 2 columns: 1) What I Have to Do & 2) Everything Else. Your virtual assistant (VA) can do “Everything Else”.

2. Add your tasks to management software

Using free software such as Asana or Trello will help you keep track of your VA’s assignments. Be sure to make them recurring if applicable.

3. Create your standard operating procedures (SOPs)

Write tutorials or record videos covering instructions for performing outsourced tasks.  You don't have to have all of them completed before looking for your candidate. Start with the most important or the most mundane tasks. Keep these tutorials on a shared drive such as Google Drive.

4. Add SOPs to your task management software 

Adding your tutorials to the descriptions of tasks will make them easily accessible by your VA.  

5. Create your job post

Use your list of tasks to create a job posting on a site such as upwork.com. Be sure to include specific questions for candidates to answer. The goal is to determine their proficiency in your language and to weed out those not willing to go the extra mile to answer your questions. 

6. Write a training curriculum

After finding your candidate, make a training document and link to the tutorials that you created. Space out training over 2-3 weeks. Limit critical tasks to 2 per day while they are learning.

7. Be available

Your VA will need additional clarification. Add any additional questions to an FAQ document or update your tutorial with more detail.  

8. Manage your VA

Check their work consistently in the beginning and correct any errors. Task management software will make it easy to see what they’ve accomplished. 

Congrats! You’ve just bought yourself time and freedom while creating a job that provides for another family. You also have a system that allows you to “plug in” a replacement if need be.

  • Brandon Estelle | Helium 10 Affiliate Manager

Affiliate Spotlight

Who’s crushing it this month?

This month’s affiliate spotlight goes to Jerold Tan-Franco! Jerold won first place during our CrushIt Awards contest for the Most Social Media Posts in the Month of June. He made over 34 posts on his social media channels during the month of June. Congratulations Jerold and great job. You are crushing it!


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Who can actually qualify?

Anyone who has an audience or is starting to build one. We especially encourage fans (and users) of Helium 10, as well as people with existing knowledge of Amazon FBA and Helium 10.

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How do I get paid?

The Helium 10 Affiliate Program pays you on the first of the month, after you reach a monthly threshold of $150.00 or more. Payments are paid out through PayPal.

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Will you provide me with marketing materials?

Your Affiliate Account Manager will provide you with materials such as graphics, copy, branding guidelines, and plenty of other assets for you to use.

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Who do I talk to if I need help?

You will be assigned a dedicated Affiliate Account Manager to help you at every step of being a Helium 10 affiliate.

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You will be assigned a dedicated Affiliate Account Manager to help you at every step of being a Helium 10 affiliate.

Yes! Other affiliates have – why not you?‍

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